Good Company Venture | Founder & CEO

Mike Zoppo is a host of exceptional ability. Studies show that a vast majority of guests attending events by Mike have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Come meet the Facebook team, learn about Facebook Platform and tools for developers, and see how we work with entrepreneurs, startups, and mobile apps through our FbStart program.

We'll talk about how to build, grow, and monetize your app using Facebook's tools for developers, covering the following topics:


• Building fast and shipping – Parse Core
• Building great experiences for people – Graph API, Facebook Login, and ParseLoginUI
• Growing your app organically – Sharing, Social Plugins, App Invites, Parse Push, and App Links
• Growing your app with paid channels – Mobile App Ads
• Collecting data and iterating quickly – Facebook Analytics for Apps
• Monetization strategies for apps – Audience Network, LiveRail
• Panel discussion – success stories deconstructed


This half-day session will bring together the Facebook team, industry experts, and a great community of entrepreneurs to learn from one another. The event will provide direct access to mentorship from Facebook engineers, product managers, and partnerships, capped off with a happy hour to mix and mingle with our team and other startups in the area.

If you attended last year, we'll be covering new products from F8, diving deeper into existing products, and unveiling even more case studies and best practices.


Who should attend
This event will cover both technical content as well as marketing and user growth strategies. If you are part of a company, we recommend you send up to three people to attend FbStart to ensure full coverage. This session will be most relevant for companies who currently have or are building a native mobile app. Each person must register separately, and please bring your laptops to take full advantage of the sessions.

We look forward to seeing you there!

Agenda
2:00 to 2:30 p.m. – Arrival and registration
2:30 to 3:00 p.m. – Welcome, intro to FbStart, and keynote address
3:00 to 3:30 p.m. – Building quickly + building great experiences

3:30 to 3:40 p.m. – Break
3:40 to 4:35 p.m. – Growing your app through organic and paid channels

4:35 to 4:45 p.m. – Break

4:45 to 4:55 p.m. – Monetizing your app
4:55 to 5:15 p.m. – Panel discussion with UK-based startups
5:15 to 5:20 p.m. – Closing address
5:20 to 7:30 p.m. – 1:1 office hours and a happy hour

Questions?
Please contact us at fbstart@fb.com